The trademark LA SERENISIMA - LA VERDAD LACTEA is registered in Argentina. It's registry includes text/words. This trademark protects the use rights on meats and processed foods.
The record is owned by COMPAGNIE GERVAIS DANONE 100 %; DANONE ARGENTINA SOCIEDAD ANONIMA 100 %; and MASTELLONE HNOS. S.A. 100 %.
(Meats and processed foods) Meat, fish, poultry and game; meat extracts; preserved, dried and cooked fruits and vegetables; jellies, jams, fruit sauces; eggs, milk and milk products; edible oils and fats.